Obama Crush Video: “Black n sexy, you’re so fine”

By Malena Amusa Jun 21, 2007

"I Got a Crush…On Obama" By Obama Girl This video has been viewed more than 1 million times on YouTube since it was posted a little over a week ago. And everyone’s been talking about this video being the new wave of citizen, presidential campaigning, one that is more pop, than political. But is it just me, or does the video place Obama again at the center of his racial and gender stereotypes, especially when this young crooner explains her crush on Obama: "Black n sexy, you’re so fine." A Black woman writing the same song would have made a metaphorical reference to Obama’s skin color, perhaps comparing it to caramel. It’s clear the "Black n sexy" is meant to remind us not that Barack has smooth brown skin, but that he is a Black man and the woman singing is not. Isn’t that soo funny? I’m all down for mixing pop culture and presidential politics, especially to reach new demographics. But let’s not be fooled. What may seem so cutting edge, like in this case, is actually evoking the same tired race and gender roles and taboos to gain appeal. Not so new wave to me. You watch and see.

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