Pharrell Williams has released the world’s first 24-hour music video and it’s so good. Seriously, watch it. Entertainment Weekly has two great reasons to love the video, which looks like it’s been shot around some of Los Angeles’s most iconic places:

1.) The song, “Happy” (which comes from the Despicable Me 2 soundtrack), rules. It’s absolutely perfect for listening to on repeat—groovy and gorgeous. It’s like that Daft Punk album from this year, if that Daft Punk album were something everyone could enjoy.

2.) The dancers! Many of them are sexy, yes, in a young, athletic, L.A., I’ll-do-anything-for-high-concept-entertainment  sort of way (there are men as well as women, although in my viewing I seemed to happen on more women). But almost as importantly, they are infectiously upbeat and enthusiastic. You might even hate them a little bit, if people much more lithe and contented than you are tend to inspire that. But if you are in the right frame of mind you’ll just want to squeeze them to pieces. (There are famous people in it, too, including Pharrell himself in multiple iterations, but the anonymous people are the best.)

Watch the video at 24hoursofhappy.com.

Read this online at http://colorlines.com/archives/2013/11/pharrels_new_24-hour_music_video_happy_is_exactly_what_your_friday_needs.html


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